Submitted by f@nt@il on Wed, 05/02/2012 - 06:24
Food professionals from around the world gather to learn about the newest trends, products, ingredients, processing technologies and more. The show provides opportunities to connect with other food professionals -- experts from industry, academia, and government who are involved in both the science and the business of food.
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Partner Voices

Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.