The SGIA Expo showcases the most innovative technologies in the specialty imaging marketplace. From high-end, high-speed flatbed and roll-to-roll printers, to digitally printed textiles, and the latest in garment decoration techniques.
Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.