TSNN Advertising

TSNN Media Kit

For more information, please contact:
John Rice (617-201-7088).

FEATURED LISTINGS:

Featured Listings allow a trade show, event or supplier to be listed at the top of the list in a particular industry category. A Featured Listing will receive up to three times the number of click-throughs. These click-throughs are valuable leads of exhibitors that have specifically expressed interest in a company or organization that is listed on TSNN.

Featured Supplier or Venue Listing:

• The company is listed out of the alphabetical listing and placed above all of the other competing companies in that category.
• A logo display is hyperlinked to the company’s website.
• A quick contact check box allows a user to send an email requesting information from that company.

Featured Event Listing:

• The event is listed out of the chronological listing and placed above all of the other competing events in that category.
• A logo display is hyperlinked to the company’s website.
• A quick contact check box allows a user to send an email requesting information from that company.

TSNN EXPOFILES e-NEWSLETTER:

Expofiles is a bi-monthly e-mail newsletter to keep TSNN users and customers updated about industry trends, Internet technology, and what’s new on TSNN. With a database of over 35,000 trade show industry subscribers, each newsletter offers a great opportunity for a company or organization to bring its message to a targeted audience. To increase the value of the sponsorship and maximize exposure, the newsletters are e-mailed directly to subscribers and posted on TSNN.

Expofiles Promotional Opportunities:

• Banner ads are located at the top of the page.
• Featured Event Listing (hyperlinked to the event information page on TSNN) is displayed at the bottom of the newsletter.
• Article sponsorship includes:
• A logo display that is hyperlinked to the sponsor’s website.
• A hyperlinked banner ad that runs at the top of the article page being sponsored.

BANNER ADS THAT RUN ON THE TSNN WEBSITE:

Home Page Banners:

High impact, premium advertising through TSNN is the prime way to drive thousands of Trade Show and Event professionals to your website. This is achieved through a banner advertisement located in a premium position on the front page ensuring that your company is the first thing 50,000 monthly unique event professionals see when they log on to TSNN.

Run-of-Site Banners:

High impact advertising through TSNN is the only way to drive thousands of Trade Show and Event professionals to your web site. This is achieved through a banner advertisement located in designated, high traffic areas throughout TSNN. This ensures that your company maximizes their exposure to targeted event professionals, offering measurable and cost effective advertising.
Super Industry Page Banners (These are Computers – All, Computers – Internet, Computers – E-Commerce, and Telecommunications).
Supplier Directory Top Banner (Runs on all category pages in the TSNN Supplier Directory; Maximum of 8 banners in rotation).

PUSH MARKETING AND SPONSORSHIP:

Dedicated e-blast to ExpoFiles 35,000 Subscribers:

TSNN can distribute your next e-campaign to the 35,000 ExpoFiles newsletter subscribers. The professionals who subscribe to the newsletter are an eclectic mix of organizers, exhibitors, attendees, venue managers and suppliers to the industry.

Dedicated e-blast to 4,000 Show Organizers:

TSNN can also distribute your next HTML message to 4,000 show organizers. The list consists of professionals who produce, organize and / or plan events and meetings. These individuals may need your products and services to better execute their next event or to reward their exhibitors.

Sponsorship in the Add/Edit Emails to Producers:

Event organizers are constantly adding or updating their shows on TSNN. The TSNN Add/Edit email capability allows you to market directly to these event organizers. Whenever an organizer updates one of their existing shows or adds a new show on TSNN, they will receive an email verifying what they have done. Within the body of the email, there is a space for an up to 50 word marketing message about a company, and can also include contact names, phone numbers, fax numbers, email and web addresses (Maximum of 5 at a time).

Sponsorship in the Info Request Emails to Producers:

When a user on TSNN looks up information about a trade show, they have the ability to send an email directly to a trade show producer by clicking on a button, “Contact this event now” which is found on the trade show’s information page. These emails contain valuable contact information from the person who sends it; such as their full name, organization or company name, mailing address, phone number, email address, the name of the show they are interested in, whether they are interested in exhibiting or attending and sometimes additional comments. TSNN sends out over 200 of these emails a day. That is over 1000 a week and over 52,000 a year! This sponsorship will take the form of an up to 75 word marketing message and can also include contact names, phone numbers, fax numbers, email and web addresses. The marketing message is positioned in the body of the email right after the sender’s information is displayed (Maximum of 5 at a time).

Homepage Sponsorship for Events, Suppliers and Venues Box:
Top listing in the Home Page Sponsor Box will maximize a company’s visibility to an average of 6,000 users daily with a hyperlinked logo and listing directly on the TSNN home page. Top listing showcase includes:

• A hyperlinked logo display.

HOT LEADS LIST:

These are leads generated from the TSNN users, exhibitors and attendees who have sent an email via TSNN to a producer for information about a specific show or shows. These leads can be compiled for just the exhibitor inquiries, attendee inquiries or both. The spreadsheet contains their contact information and is emailed in an excel format.

For more information, please contact John Rice (617-201-7088).