Submitted by f@nt@il on Wed, 04/10/2013 - 05:50
American International Toy Fair, produced by the Toy Industry Association is the largest and most important toy and youth product exhibition in the Western Hemisphere. Toy Fair brings together manufacturers, distributors and marketers of toys and youth entertainment products ranging from start-ups to the biggest names in the industry. In addition to diverse retail channels from international mass merchandisers to independent specialty annual attendees also includelicensors, inventors, product development professionals and the global media.
DataSite Event date
-

Partner Voices

Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.