Nicole has worked at InventHelp for 14 years, and her experience with inventors and new products make her an excellent resource. Nicole has daily interaction with a wide range of innovators, from “garage” inventors to top CEOs at Fortune 500 companies.
Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.