ITB China Partners with China Tourism Academy

ITB China, a B2B annual travel trade show in China, has announced plans to partner with China Tourism Academy (CTA) in order to develop business and raise global awareness of opportunities in the Chinese tourism sector.

CTA is a research institution under the China National Tourism Administration (CNTA) focusing on tourism industry studies. It is also CTA’s mission to promote developments in the Chinese tourism industry as well as international exchanges.