COLLABORATE brings in hundreds of presenters across the full array of functional and technical areas of interest for the three user groups. This is a once-a-year opportunity to connect with the members of not one but three Oracle users groups (IOUG, OAUG and Quest) as well as with the top names and faces in the Oracle community.
Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.