Submitted by f@nt@il on Wed, 04/01/2015 - 13:00

A leader in the professional beauty trade industry, CPNA continues to exemplify innovation, the importance of B2B networking, and insightful education that is relevant to what is currently taking place in the industry. Cosmoprof North America is the epicenter of groundbreaking beauty.

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Partner Voices

Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.