Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
2014 Chongqing Houseware & Art Consumer Expo
2014-11-27 - 2014-12-01
Start date: Nov. 27, 2014 End date: Dec. 1, 2014 Venue: Chongqing International Expo Center•China Address: No. 66 Yuelai Avenue, Yubei District, Chongqing, China Chongqing, a megalopolis with a broad market 1. Chongqing is one of the only four municipalities directly under the Central, same as Beijing, Shanghai and Tianjin. And Chongqing is the only one in West China. 2. The administrative area of Chongqing is 82,400 km² and the population is 33 million. 3. In the first half of 2014, Chongqing’s GDP has increased by 10.9% over last year, and the increasing rate ranked 1st in China. 4. 1 World Cultural Heritage Site- the Dazu Rock Carvings 5. 2 World Natural Heritage Sites-the Three Gorges and Three Natural Bridges where Transformer 4 shoot. The Largest Consumer Event in Chongqing 1. 3 exhibitions have allied and will be held at the same time. The exhibition space is expected to be 100,000 ㎡: - Chongqing Houseware & Art Consumer Expo - Chongqing Auto Consumer Festival - China (Chongqing) Tourism Property & Commercial Real Estate Expo 2. Various high-end products will be displayed, including antiques, rosewood furniture, jewelries, cars, real estate, crafts and imported commodities. All of the high-end consumers will be attracted and gathered. 3. 400,000 visitors will attend the exhibitions with a strong desire for buying in the end of the year. 8,335 cars were sold last year. 4. To build an effective procurement platform, dealers and buyers from shopping malls, supermarket and giant companies will be invited. Facts of Imported Commodity Show Date： Nov. 27-Dec. 1, 2014 Venue： Chongqing International Expo Center Expected Space：10,000m² Organization： -Sponsored by: Chongqing Commerce Commission -Organized by: Chongqing Exhibition Center Co., Ltd. Scope of Exhibits: - Fashion & Feature Products: Household articles, arts & crafts, souvenirs, clothing, cosmetics, gems & jewelries etc. - Food and Beverage: Wine and spirits, typical food, snacks and beverages, etc. - Outdoor Sport Equipments: Equipment and supplies for camping, driving, cycling, skiing, hiking, mountaineering and fishing, etc. Review of Last Show 1. Total Exhibition space reached 100,000㎡ and the Imported Commodity Show Covered 5,000㎡. 2. More than 300,000 visitors participated in the exhibition. 3. 8,335 cars were sold with the sale revenue of over RMB 1.25 billion. 4. The sale revenue of rosewood furniture and jewelries reached RMB 10 million. 5. 76.9% of the exhibitors are satisfied/ very satisfied with the quality of the visitors. 6. 92.9% of the exhibitors will perhaps /definitely attend the next exhibition. Exhibition Rates Raw space: USD 150/m²（min. space of 36m²） Shell scheme: USD 1500/scheme（3m × 3m） - 1 Shell Scheme includes: A U-type boarding, company’s name on the fascia board, two spotlights, one socket, carpet, one information counter, one garbage bin, two chairs Service Package: USD 600/1 person - 1 room of a 3-star hotel for 7 nights - Free transportation from the appointed hotel to exhibition center during the exhibition - 1 assistant who can communicate in English (8 hours per day for 7 days)