Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
2016 Risk Management Conference
2016-01-13 - 2016-01-15
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This meeting, the forerunner of next year?s inaugural Business of Airports Conference, brings together your airport?s non-aeronautical powerhouses to share perspectives on the latest economic and management issues currently faced by North America?s airports.