Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
27th Annual Richmond Boat Show
For years the Richmond Boat Show has been recognized as one of the best boat shows in Central Virginia. Covering nearly 110,000 square feet in four buildings, it attracts dealers from throughout Virginia. Boats on display from 18 dealers include runabouts, saltwater fishing boats, ski boats, pontoon boats, deck boats, jet boats, PWCs, motor yachts and bass boats. Additional exhibits include boat lifts, floating docks, marine electronics, water sports and safety equipment. Experts will be on hand to give information and answer questions about marinas, financing, insurance, boat maintenance and repair and boating safety.