Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
The 5th World Coffee Leaders Forum 2016
Coffee, More Than Just Coffee – A Brand and Its Pursuing Values in Coffee
2016-11-10 - 2016-11-12
As the first professional coffee forum ever held in Asia, it has put non-stop effort to become the informative global platform for knowledge sharing and exchange. The grand mission of World Coffee Leaders Forum is to provide a valuable insight of global coffee industry and seek methods for its sustainable development.