Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
ACWA 2016 Spring Conference & Exhibition
2016-05-03 - 2016-05-06
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The Association of California Water Agencies (ACWA) is the largest statewide coalition of public water agencies in the country. Its nearly 450 public agency members collectively are responsible for 90% of the water delivered to cities, farms and businesses in California.