Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
African Business Continuity & Emergency Response Summit 2015
2015-08-18 - 2015-08-19
African Business Continuity and Emergency Response Summit, will uphold the need and importance of establishing and implementing BCM process within the organization, to combat and cope with any internal or external threat or crisis. Over two days this summit will gather business leaders, BCM experts, risk and cricis management, government officials and industry peers to discuss and strategise towards the future of business continuity for organizations, thus building the complete frame work of making Africa a resilient nation.