Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
American Society of Agricultural & Biological Engineers ASABE Annual International Meeting
2016-07-17 - 2016-07-20
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ASABE 2014 presents a forum to expand awareness of current industry trends, promote and acknowledge innovations in design and technology, and provide opportunities for professional development ? all with a focus on the economic, political and societal impacts facing the industry.?