Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
APEX Digital Currency Partnerships
Start a bigger conversation
2015-02-23 - 2015-02-25
APEX Digital Currency Partnerships is designed to spark partnerships between the digital currency community and established payments players in this ground-breaking currency category. At this meet up, digital currency businesses (processors, wallets, convertors, exchanges/trading platforms, app creators), entrepreneurs, programmers, “miners” and investors will meet and partner with each other as well as merchants and traditional payments, banking and financial service companies exploring integration and new currency creation. Differentiated by our focus on the intersection of Bitcoin philosophy and business development, Digital Currency Partnerships is part education, part business development, part exhibit, part experience, part fun. Participants will have experience keynote speeches, mini lecture halls and incubator pods. Discussions will be themed around digital currency as a payments system, digital currency as an investment vehicle and regulation and compliance with respect to digital currencies. Sample lectures include: • Opportunities in micro-payments, e-commerce and financial products for the under-served • Gaining acceptance and engendering confidence among merchants • To partner or not to partner: how incumbents threatened by digi-currencies will react Through partnerships, digital currencies are poised to dramatically alter banking, charitable giving, remittance, payments and the entire financial services landscape.