Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
Asia Pacific Rail 2016
Asia Pacific Rail has been running for 18 years, travelling to cities such as Bangkok, Hanoi, Shanghai and most recently Hong Kong. From its humble beginnings as a small conference with 150 attendees, the event has grown to consist of both a conference as well as a full scale exhibition with a record number of 800 attendees in 2015. With strong support from rail operators and authorities across the region, Asia Pacific Rail has become the key platform for the industry’s players to meet, gathering over 500 decision makers annually from across Metro, Mainline, High-speed, and Light rail / Monorail sectors. In 2016 Asia Pacific Rail will see over 2,000 attendees, 100 leading speakers and 100 exhibition booths showcasing the latest technologies and services. Expect to see over 500 rail operators and authorities from across the region coming together to share strategies and case studies on topics such as Asset Management, Communications, Freight, IT and Big Data, Operational Efficiency, Rail Power, Rail Ticketing, Signalling and more. The event will again take place in Hong Kong, with strong support from one of the world’s best rail operators MTR Corporation Ltd. Earlybird rates apply. The earlier you book, the more you save.