Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
Association of Destination Management Executives - ADME Annual Conference
2016-02-11 - 2016-02-13
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Owners and CEOs of the most experienced and long-standing destination management companies in existence form the framework of the Association of Destination Management Executives (ADME). These visionaries came together in 1995, after a series of exploratory meetings in which they agreed an organization was needed to represent this segment of the travel and meetings industry. Many concerned companies donated funds to establish the only non-profit association in existence today for destination management company executives and their staffs. We are not a lead-generating or marketing consortium. ADME supplies information to corporate and association meetings professionals regarding member DMCs in their locale or a locale in which they will be managing meetings, events, incentive programs, etc.