Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
Association of Destination Management Executives - ADME Annual Conference 2018
As the global voice of the destination management industry, ADMEI is the premier resource for education, standards and practices within the DMC industry. ADMEI has a global presence and a respected reputation for sharing the value of DMCs to both internal and external stakeholders. Members collaborate to define and advance new initiatives and also look to ADMEI for advances impacting the destination management industry. ADMEI is the trusted partner in the certification of destination management professionals and the accreditation of destination management companies.