Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
Association of Home Office Underwriters (AHOU) Annual Conference
The schedule will feature quality main stage presentations, a variety of breakouts on topics relevant for today’s underwriter, revamped study group sessions where you can exchange ideas with your peers, and the EXPO featuring the best information from vendors eager to showcase their products and services.