Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
AutoExpo Kenya 2016
Autoexpo Africa continues to cater the rising demand of the Automotives, Spares and Accessories market for the 19th consecutive year.
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The rapid industrialisation and modernisation currently sweeping through many African countries has resulted in an increased demand for capital goods such as machinery, lubricants, spare parts, ball bearings and other automotive mechanical goods and accessories. The market for automobile spare parts, in particular, has been an attractive sector for global exporters, as Africa has witnessed a remarkable increase in imports by 30%. For 18 years, Autoexpo Africa has been chosen by the global manufacturers and exporters as the precise platform to enter the market of the millennium; Africa. 19th Autoexpo Africa - the largest automobiles, spares and accessories exhibition in the entire east African region is scheduled to be held from 18th to 20th May 2016. Celebrating its 19th year anniversary; the leading trade exhibition for automobile, truck and bus parts, equipments, components, accessories, tools, and services continues to bring world leading manufacturers, suppliers, and service providers in touch with one of the most important markets in the world.