Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
Right time, On trend, In stock Autumn Fair is the largest gift and home trade show of the season bringing together over 1,400 exhibitors and 30,000 buyers for four action-packed days of buying across 11 unique show sectors. A key location for seasonal short order purchases ahead of the lucrative Christmas season, Autumn Fair also offers buyers the opportunity to discover the newest products and to preview and purchase the latest trends for the year ahead.