The Category Management Conference – Advanced Channel Strategies In Action

Advanced Convenience, Discounter, Online & Main Estate Practical Channel Strategies For Best-In-Class Category Management
Event contact title
Delegate Sales Team
Event contact first name
Sonia
Event contact last name
Patel
Email
sonia@globalinsightconferences.com
Event contact telephone number
0203 479 2299
Description
Drive Category Growth In The Changing Retail Environment By Cultivating Strong, Collaborative Retailer Relationships & Win Shoppers With Mission-Focused, Trend-Led Category Visions A One-Day, Industry-Led Conference & Networking Event, 23rd February 2016, One America Square, Central London Download the brochure here to see the full agenda: www.categoryconference.com/brochure 21 Senior Category Experts From Leading Manufacturers & Retailers Speaking From The Front Line: Asda (Walmart UK) • Kellogg Company • Coca-Cola Enterprises • The Co-operative Group • Diageo • Shell Retail International • Aunt Bessie’s Limited • 2 Sisters Food Group • Birds Eye Limited • Lucozade Ribena Suntory • Brakes • HEINEKEN • Mondelēz International • Twinings • United Biscuits • William Grant & Sons Brands Ltd • MolsonCoors Brewing Company (UK) Limited • Müller Wiseman Dairies. Practical, Frontline Experiences On Results-Boosting Digital Food & Drink Strategies Which Create Stand-Out Visibility For Products & Brands To Create Next-Level Results: 1. Insight-Driven Channel Strategies & Category Visions Which Fuel Category Growth: Win retailers, shoppers and colleagues with trend-led, next-level category visions and channel approaches 2. Collaborative Retailer-Manufacturer Relationship Keynotes: Best-in-class examples from retailers and manufacturers on achieving and driving mutual commercial success 3. Harnessing Customer & Shopper Trends In The Changing Retail Environment: What trends are impacting category success, driving growth and shaping the future retail environment? 4. Tapping Into & Capitalising On Discounter Success: Gain market share by optimising your channel strategies to cater to discounter shopper needs and build and sustain profitable discounter relationships 5. Playing To Win In The Convenience Channel: Profit from convenience growth with innovative, mission-focused and tailored category strategies 6. Win Online With Collaborative, Insight-Led Strategies: Working with retailers online to harness shopper insights and create adaptable strategies which convert shoppers 7. Get On Trend & Boost Sales To Reinvigorate Main Estate: Breathing new life into main estate with innovative, trend-led strategies for boosted growth 8. Best-In-Class, Trend-Led NPD: Stand out on the shelf and engage retailers and shoppers alike with insight-driven NPD For more information please email info@categoryconference.com or call +44 (0)20 3479 2299.

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