Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
CCE International 2015
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From 10 – 12 March 2015 once again CCE International, Exhibition for the Corrugated and Folding Carton Industry, is being held at the Munich Trade Fair Centre, in Munich, Germany. CCE International is Europe’s only dedicated exhibition for the corrugated and folding carton industry.
Exhibitors put a wide range of innovative products for the production and converting of corrugated and cartonboard on display. The exhibition range covers raw materials, corrugated equipment, corrugated converting equipment, folding carton converting equipment, printing production and pre-press, materials handling and warehousing, waste extraction and baling as well as machine and plant controls.
Visitors to the exhibition include trade professionals of corrugated board plants and sheet plants, corrugated sheet feeders, folding carton converters, packaging designers and specifiers, rigid carton manufacturers, honeycomb board manufacturers, core board and core tube manufacturers and trade agencies. CCE International will also attract a variety of production specialists across industry sectors such as food and beverage, furniture, pharmaceutical, cosmetics and tobacco.