Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
China Dental Show & CSA Annual Meeting
2015-09-24 - 2015-09-27
The dental industry in China is poised for high growth looking at the health needs, number of patients, financial availability and rising awareness of the benefits of good oral health. There are many companies looking at the Chinese market with new ideas and innovations. But how does one ensure smooth execution of that idea and reach the target audience without any major hiccups? After all, putting it right and then passing it to the customer is not as simple as it looks. The CDS 2014 attracted many with complimentary lectures, live product demonstrations and hands-on experience with the latest equipment and materials from local dental suppliers and international manufacturers. Aiming to create awareness, interactive workshops and on-site activities were also organized. More than 500 exhibitors from 19 countries & regions showcased a range of products for 44,000 visitors, which included 15,000 returning visitors from 22 countries & regions. Latest and most sought after solutions across industry segments like oral implant equipment, oral orthodontic equipment, rehabilitation equipment, oral imaging equipment, oral surgery equipment and dental laboratory equipment among others were exhibited during the show. Starting from 2015, the 17th CSA Annual Meeting of Chinese Stomatological Association & 2015 China Dental Show (CDS) will be moved to the National Exhibition and Convention Center (Shanghai), the place where the event will be held afterwards. Further to the announcement, we have received a lot of warm welcomes and supports from a large number of industry friends. Many dental enterprises have expanded their booths, and also will increase their activities in the academic and market program in the 2015 Annual Meeting.