Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
Club Business Expo 2018
CMAA’s World Conference on Club Management and Club Business Expo is the Association’s most visible annual event and the largest gathering of club industry professionals. Held in major cities throughout the United States, close to 3,000 CMAA members, partners, allied representatives and vendors from around the world attend this event.
The World Conference fulfills CMAA’s mission to provide a variety of unique educational programming reflecting the latest trends in the club industry. CMAA members truly profit from the variety of opportunities available at the World Conference and the many hands-on topics that can be easily put into practice back at their clubs. Several internationally-heralded speakers are featured at the World Conference.
The Club Business Expo is one of the hospitality field’s fastest growing shows. Nearly every product and service that a club management professional could purchase for his or her club is showcased in the Expo. The Expo is a perfect opportunity to place orders for many areas of club operations.