Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
CONNECTIONS?: The Premier Connected Home Conference
2016-05-24 - 2016-05-26
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CONNECTIONS? focuses on innovative technology and business solutions for the connected consumer. The event features consumer research and market strategies to monetize digital content, mobile applications and services, value-added services, connected consumer electronics, and home systems.
Over 500 executives attend from the following industries: -- New media -- Digital entertainment and gaming -- Home networks -- Internet and television services -- Software and middleware -- Digital health -- Mobile applications and services -- Consumer electronics -- Home control systems and security -- Energy management
What types of products are exhibited? Software, hardware, middleware, services, and corollary products for Digital Entertainment, Home Networking, Home Systems, Broadband Access, Residential Gateways, Energy Management, and Mobile Entertainment.