Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
Corrosion Technology Week (CTW)
Corrosion Technology Week (CTW) is the annual "work week" for members of NACE International technical committees. Sponsored by the Technical Coordination Committee, this event includes a series of meetings focused on methods of identifying, preventing, and combating corrosion problems impacting many industries.
Technical Information Exchanges enable committees to stay on the cutting edge of innovation and technology in the corrosion industry. These meetings also provide a forum for sharing information and solutions to corrosion challenges encountered around the world.