Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
Cosmoprof North America
Cosmoprof North America - the only all-encompassing business-to-business beauty trade show event in North America! Organized by product categories, there are four pavilions that cover the entire spectrum of the beauty industry.
Cosmoprof North America is an exclusive business-to-business cosmetic trade show. The show is not open to general public. If you are one of the following you are strongly encouraged to attend this show: Salon / Spa Management, Specialty Store, OTC Beauty Store, Chain Salon, Cosmetology School, Distributors / Wholesalers, Importers / Exporters, Manufacturers, Buyers.