Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
COTECA (Coffee Tea Cocoa/Global Industry Expo)
Coffee Tea Cocoa/Global Industry Expo
2016-09-07 - 2016-09-09
The leading exhibition for the coffee and tea industries with conference.
Visitors are buyers from the coffee roasting and tea packing industries largely with a focus also on visitors from service, wholesale and distribution segments.
Major focus is on all the quality raw product, equipment, machinery, supplies and services required to bring coffee, tea & cocoa products to market. Also a major focus on the service industries including the brands themselves and will include regional pavilions.