Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
Customer Experience for Financial Services Exchange
The Customer Experience for Financial Services Exchange is an invitation-only forum providing 60 hand selected COOs, CMOs, SVPs and Heads of Customer Experience from across the financial services spectrum to meet, network, benchmark and share ideas and best practices on how to overcome the critical challenges facing customer experience leaders now and in years to come. Attend the Customer Experience in Financial Services Exchange along with Europe's leading minds in customer and brand experience from across a range of B2B and B2C financial service organisations, to discuss key issues including: • Effectively managing the migration to online and mobile banking • Extracting maximum value from social media to ensure a holistic customer experience • Gaining a comprehensive understanding of the regulatory environment • Implementing appropriate processes and channel strategies to counter changes in consumer behaviour • Moving from 'big data' to actionable insight to drive continuous business improvements • Embedding customer centricity through effective people engagement, motivation and training At the Exchange, the world's most senior executive responsible customer experience within the financial sector and a selection of the innovation solution providers gather to exchange knowledge and discuss best practice on aligning business strategy whilst regaining customer trust and increasing customer satisfaction and loyalty. Further information about the speakers, agenda and attending as a delegate or a solution provider can be found at http://bit.ly/IEqbHJ For more information or to register: Tel: +44 207 368 9484 Email: firstname.lastname@example.org Visit: http://bit.ly/IEqbHJ