Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
Denkmal 2016 - European Trade Fair for Conservation, Restoration and Old Building Renovation
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With its unique combination of trade fair, specialist programme , practical demonstrations, award ceremonies and special presentations, denkmal has developed an extensive service for exhibitors and visitors that enables the communication of knowledge, the exchange of experience and specialist discussions, making a visit to Leipzig well worth while in every case. As a platform for heritage conservation, restoration and the renovation of old buildings, denkmal is the meeting place among others for architects, restorers, skill craftsmen and conservationists, but also for investors and building owners and developers.
As a platform for heritage conservation, restoration and renovation of old buildings, the denkmal is aimed at decision makers: architects, planners, craftsmen, heritage agencies, restorers, but also at investors and building owners. With denkmal, the Leipzig Fair brings together people in construction, industrial companies, skilled craftsmen, restorers, architects, engineers, planners, heritage conservationists, investors, project developers, local politicians and the owners of historical buildings.