The Digital Pharma Advances Conference – Digital Strategies Delivering Real Results.

Demonstrably Deliver Value & Returns By Engaging Healthcare Professionals, Patients & Stakeholders & Empower The Sales Force With Engaging, Impactful, Multi-Channel Digital Pharma Marketing Strategies
Date
2015-01-28
Event contact first name
Sarah
Event contact last name
McKeown
Email
sarah.mckeown@globalinsightconferences.com
Event contact telephone number
+44 (0)203 479 2299
Description
The Digital Pharma Advances Conference – Digital Strategies Delivering Real Results. Demonstrably Deliver Value & Returns By Engaging Healthcare Professionals, Patients & Stakeholders & Empower The Sales Force With Engaging, Impactful, Multi-Channel Digital Pharma Marketing Strategies A One-Day, Industry-Led Conference & Networking Event, 28th January 2015, One America Square, Central London. PLUS! 2 Separately-Bookable, Post-Conference, Half-Day Workshops AM) Social Media - Content & Process: Protecting Your Brand & Allowing Meaningful Communication PM) Measurement & Value: Verify & Quantify Success For Your Brands & Channels More Case Studies, New Speakers, More European Perspectives, New Strategy Focus: Digital Strategy Keynotes • Social Media • Multi-Channel Marketing • CLM • HCP & Patient Targeting • Customer View Panel • Digital Innovation Panel • Digital Sales Aids & E-Detailing • Websites • Data Strategy • Digital Buy-In • Value & ROI GSK ● Pfizer Limited ● Novartis Oncology Europe ● Janssen ● Bayer ● Unilever ● Roche ● Eli Lilly ● LEO Pharma A/S ● Chiesi ● Janssen ● AbbVie Germany ● Sanofi ● Unilever ● Grünenthal GmbH ● Astellas Pharma Europe Ltd ● Gedeon Richter PregLem SA ● Sanofi Pasteur MSD ● Teva UK Ltd ● MSD ● Lundbeck Building Engaging, Integrated & Impactful Communications. Boosting Pharma Sales & Marketing Across The Business. Interacting & Influencing With Customers In Meaningful, Relevant Ways: 1. Effective, Integrated & Engaging Strategies To Boost Pharma Sales & Marketing: Excite stakeholders and prove bottom-line value 2. Social Media Which Delivers ROI & HCP & Patient Engagement: Best-in-class social media strategies based on what your customers want 3. Integrated, Effective Multi-Channel Capability: Building consistent, customer-focused multi-channel marketing to increase resonance and results 4. HCP & Patient Targeting – What Works & What’s Hot? Insights on creating engaging, relevant online interaction 5. Cohesive, Innovative CLM For Tailored Sales & Marketing Plans: Closing the loop for effective, integrated interaction with customers 6. Future Proofing Your Business To Stay Relevant: Digital transformation and future trends, tools and innovations 7. Digital Sales Aids Which Drive Results: Empowering the sales force with innovative, engaging, bespoke tools 8. Responsive, Personal Websites: Grabbing the attention of customers for increased conversions 9. It’s About Results! Proving value and bottom line impact 10. Data-Led Sales & Marketing: Successful commercial, regulatory and technical data strategies today and the future 11. Embedding Digital Into The Business DNA: Overcoming organisational and cultural barriers for increased digital investment For more information please email info@digitalpharmaconference.com or call +44 (0)20 3479 2299.

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