Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
Display Week 2015
Society for Information Display's Display Week 2015 will be held at the San Jose Convention Center from May 31-June 5, 2015. The Display Week technical program starts with Short Courses on Sunday, May 31, continuing with Technology Seminars on Monday, followed by the Symposium Tuesday through Friday. This year's program consists of technical tracks with over 70 technical sessions comprising nearly 400 oral and poster presentations.
For management and business people, the Business Conference takes place on Monday, followed by the Investors Conference on Tuesday and Market Focus Conferences on Wednesday and Thursday. Other events include the Monday evening awards banquet, the Display Week 2015 Best in Show and Display Industry Awards luncheon on Wednesday. Almost all of these business-track and awards events have receptions with ample opportunities for discussions of business and technology, while the Special Networking Event on Wednesday evening will offer further such opportunities. Meanwhile, you can see all the technology in action during the Tuesday-Thursday exhibition, featuring pre-commercialization prototypes in the I-Zone on Tuesday and Wednesday.