Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
FMI Show 2017
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Chief Public Policy Officer and Senior Vice President Government & Public Affairs
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In 2017, FMI Connect is changing to lead the pace at which food retail is changing. There will be an expanded focus on healthy & organic products, food & technology startups, international specialty products, and the return of favorite features like the Supermarket Chefs and Future Leaders programs. For food retailers, wholesalers and suppliers of all types and sizes, FMI leads the way in providing comprehensive programs, resources, guidance, advocacy and services for the food, pharmacy and grocery retail industry.
Everyone who sells food—whether in traditional or new channels—will find ideas, products and solutions for their business at FMI Connect. - National, regional and independent retailers - Mass merchants and clubs - Drug stores - Convenience stores - Natural, ethnic and gourmet stores - Dollar stores - Online retailers
- 2018: June 25-27 - 2019: June 11-13 - 2020: June 9-11