Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
Future iGaming Description of the event: Future iGaming provides a fresh look at the future of gambling. This exclusive meeting provides a practical, strategic and content-driven event offering you the opportunity to discuss innovations in the iGaming industry,gambling marketing and factors influencing customer betting behaviour. Taking place from 2nd December – 4th December 2014 in London, Future iGaming is the only iGaming Conference that provides you with real take home messages, practical industry insight and a platform to have real peer-to-peer discussions and debates to drive the industry forward.