Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
Global Cold Chain Expo
2016-06-20 - 2016-06-22
The Global Cold Chain Expo is the one-stop-shop for innovation, education and business-to-business networking for the global food industry cold chain – from producer to consumer. The Global Cold Chain Expo features a cutting edge exposition of the tools, technologies and services needed by all partners throughout the cold chain, and an educational conference bringing together innovators and experts with senior management and rising managers from all sectors of the industry. Together, the expo and conference create the most valuable business-to-business networking event serving the global cold chain.