Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
Global Sources Gifts & Premiums Show - Johannesburg 2015
Add the latest must-have gifts & premiums to your product line-up with a visit to Global Sources Gifts and Premiums Show at Johannesburg Expo Centre, Nasrec in November 12-14, 2015. The Fair is South Africa’s biggest show for the sourcing platform of choice for a growing number of buyers.