Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
Go Winter! Expo
The Go Winter! Expo takes place at the Carlson Center October 10 & 11, 2015. This is an event focused on winter and how to get through it healthy, safely and sanely while having some fun along the way. If you plan on spending the winter in Fairbanks you need to be at Go Winter! If you are a vendor looking to get involved, the Go Winter! Expo is a prime marketing opportunity for your business to take advantage of winter. The 2014 event, sponsored, by Outpost Alaska, had over 110 participating businesses and a two day public attendance of 4000+. Go Winter! is a great place to jump-start your winter business.