Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
Grand Rapids Boat Show 2018
A West Michigan tradition! In our 73rd year, the Grand Rapids Boat Show is launching into an era where we will be showing our broadest array of power boats ever…5 acres of them, especially for the Great Lakes! The array of Motor Yachts, Cruisers, Runabouts, Fishing Boats, and Ski and Wakeboard Inboards is exceptional. Pontoon Boats continue to excel in new designs, features and cruising abilities. As we see technology advancing around us at fast speeds, we see advancements in boats – hull designs, power systems and the creature comforts. All summer long you marvel at the new boats you see on the water. Well now is your chance to board them and check them out! Boaters, this is your Show!