Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
Mad About Textiles
2018-01-09 - 2018-01-12
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International Marketing Coordinator
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Heimtextil is the leading international trade show for home and contract textiles. Held for four days in every January, it is the first major presentation and ordering date of the year and the largest and most important platform for manufacturers, retailers and designers. The product show is accompanied by high-quality shows and workshops, aimed specifically at visitors and exhibitors. In addition to numerous informative lectures on topical themes, Heimtextil offers the next generation an opportunity to actively participate in the trade show action by taking part in international competitions.