Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
HotSec '14: 2014 USENIX Summit on Hot Topics in Security
The 2014 USENIX Summit on Hot Topics in Security (HotSec '14) will be held on Tuesday, August 19, 2014, in conjunction with the 23nd USENIX Security Symposium in San Diego, CA. HotSec aims to bring together researchers across computer security disciplines to discuss the state of the art, with emphasis on future directions and emerging areas.