Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
IDEA World Fitness Convention
Join 12,000 personal trainers, group fitness instructors, mind body professionals and owners and managers from more than 60 countries for this WORLD INDUSTRY EVENT! Don’t miss the best opportunities in the fitness industry, including the highest-quality education, the most well respected experts in the field, and all the latest programs, products and equipment to keep you one step ahead of the game.