Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
IDEAg Amarillo Farm & Ranch Show
The Essential Ag Event in the High Plains In it's 31st year, the IDEAg Amarillo Farm and Ranch Show continues to connect over 30,000 attendees from the Texas and Oklahoma panhandles, New Mexico, Colorado and Kansas with 500+ local and leading companies in the farming and ranching industry. The event encompasses every aspect of farming and ranching, and is a one-stop show for attendees to interact with manufacturers, obtain necessary CEU credits and network with other producers in the region.