Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
IGC: The Independent Garden Center Show
2016-08-16 - 2016-08-18
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The Independent Garden Center ShowFeatures:IGC Show's KNOW-2-GROW RETAIL CONFERENCE,the industry?s best and highest attended education program with 40+ speakers from all over the world dives deep into everything you need to know.?210,000 SQUARE FEET OF EXHIBITS? where the 600+ PARTICIPATING EXHIBITORS meet face?to?face with thousands of IGC buyers. The walking?distance flower?filled streets framing downtown Chicago?s stores, restaurants, attractions and sights, plus?SPECTACULAR NAVY PIER, lakeside Chicago?s #1 destination (and proud home to the IGC Show, its largest annual event) add to the appeal.
Networking with thousands of garden center owners, managers and buyers from around the country.