Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
About IIDEXCanada IIDEXCanada is Canada's National Design and Architecture Exposition & Conference. The event brings together the multidisciplinary design and architecture communities for a sourcing, networking and education event that celebrates creativity and best practices. It embodies all areas of design including, interior design, architecture, lighting, healthcare , hospitality, institutional, education, workplace, landscape, retail, industrial, textile and material. It is a place to be truly inspired, to connect in person and to discover new products and services. IIDEXCanada is where new relationships are built, new ideas are synthesized and where creative collaborations begin. Connect. Learn.Be Inspired. Presented by the Interior Designers of Canada (IDC) and the Architecture Canada | RAIC, IIDEXCanada attracts over 15,000 trade professionals. Inspiration and creativity are fostered by world-class keynote speakers, 350 exhibitors and their innovative products, immersive feature exhibitions, over 50 professionally-accredited seminars, parties, award ceremonies, tours and more.
Exhibiting at IIDEXCanada is the best opportunity to make face-to-face contact with key infl uencers from Canada’s design, architecture and real estate communities, while gaining direct access to this multi-billion dollar specifi cation market. Across Canada, as spending on design and construction continues to grow in all sectors, there is simply no better time to have your products specifi ed by exhibiting at Canada’s most influential design exposition, IIDEXCanada.
December 2-3, 2014