Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
Institute of Internal Auditors - 2014 All Star Conference
Now in its 10th year, the All Star Conference offers more. By featuring The IIA’s highest rated presenters from the past year of conferences as ranked by attendees, All Star provides cutting-edge insights on issues impacting the internal audit environment and beyond.
The 2014 All Star Conference looks beyond processes and controls to explore the essential role internal audit can play within the organization by identifying enterprise wide business efficiencies, providing strategic insights that improve business performance, and provoking insights that focus on the risk that matters.