Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
The International Congress of Esthetics and Spa, Dallas
2016-05-15 - 2016-05-16
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With four leading skin care and spa trade shows across the country, The International Congress of Esthetics and Spa in Miami Beach, Long Beach, Dallas and Philadelphia provide superior education and dynamic show floors that feature the largest display for skin care and spa products.