Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
ITE & MICE 2014 - The 28th International Travel Expo Hong Kong & the 9th MICE Travel Expo
Hong Kong's Travel Expo also covers Asia and mainland China With separate promotions and days for trade and public visitors, and co-locating leisure and MICE travel, ITE & MICE covers markets of the regional travel trade; MICE and corporate travel; and Hong Kong’s affluent FIT who can visit over 140 countries and regions visa free. ITE & MICE 2013 drew from 46 countries and regions worldwide 680 international exhibitors 86.5% of which from abroad; 11872 regional buyers and trade visitors with 28% from mainland China and abroad; and 73200 visitors in public days with 80% prefer traveling FIT / tailor-made tour group. Trendy Travel Themes More travelers especially the affluent ones take travel as part of life styles. Through display, seminars for trade and/or public and related exhibitors, we highlight the following travel themes: MICE, CRUISE, WELLNESS, HONEYMOON & OVERSEAS WEDDING, STUDY TOURS, and TRAVEL PHOTOGRAPHY; and Sport Tourism which is the new one on ITE 2013. We provide exhibitors choices of space only and different types of booth, some free and optional services in areas like publicity to media, and holding seminars etc.
Professional worked in Travel Agent / Tour Operator, Airline, Hotel and other travel Industry,Travel trade Publication / Media, etc/Professional involved in Company’s business travel budgetting / bookings / policy settings ; Planning & organising events / meetings / incentive trips; Managing the business travel budget ; Deciding incentive for employees, etc.
Airlines / Airport Services/Attractions/ Museum/ Theme Parks/Cruise Holiday/Ground Transportation (Car Rental, Coach, Railway) /Honeymooning / Overseas Wedding /Hotels / Accommodation Providers/NTOs / Tourism Authority / Travel Association /Online Travel / Technology/Other travel related products / services suppliers/Special Themes Holidays (Adventure, Casinos, Diving, Food & Wine, Golf, Skiing, Sports/Yacht, Cultural & Heritage，Eco-Tourism, Safari, etc) /Study Tour/ Youth Travel/Tour Operators / Travel Agents /Travel Media / Publication /Training for Travel Industry /Travel Insurance/ Banking /Wellness & Medical Tourism (Hospital, Medical & Health care centre, spa, beauty & cosmetic centre, hot spring, etc)