Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.
LDI (Live Designs International)
Now in its 28th year, Live Design International (LDI) is the leading tradeshow and conference for live design professionals from all around the globe. LDI hosts over 10,000 attendees working in theatre, concerts, clubs, theme parks, and houses of worship and a wide range of international live and broadcast venues. Attendees from more than 88 countries come to LDI to see the latest gear in action, refresh their knowledge, and replenish their creativity. More than 350 companies exhibit, providing live demos and the opportunity for face-to-face discussions about the cutting edge gear they debut exclusively to LDI attendees.